If you want to create an email that only has a plain text version, you can. Most people receive and view their email messages in an HTML format, however, there are still email clients and mail servers configured to accept only plain text content.
Plain text messages contain no images, styling, or formatting, & allow only limited clickthrough tracking and no open sensing.
Please note that the new Email Composer is currently in Open Beta.
For information about the plain text version of an HTML email, see The Plain Text Version of an HTML Email Design.
New Message
- Go to Outbound > New Message.
- Click the down arrow to the right of Create new email & select Plain text email:
A blank email opens in the new Email Composer with three tabs on the left: Settings, Plain Text Content, & Send Details.
Settings, Send Details, Preview Mode, Review & Send are all the same as described in the New Email Composer User Guide. Some features for HTML-based emails are not available.
Plain Text Content
- In the Plain text email area, type the content for your plain text email.
At the bottom of the Plain text email area:
- In the Insert menu, select:
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Asset Links & link to:
- A Landing Page.
- A media file: Select from your Act-On media library.
- A 'view in browser' link. - Image to add a link to an image. Learn more
- Dynamic Content to add dynamic content information. Learn more
- Header: Email headers are standard practice for email marketing, so select the header you want from a default or available custom headers.
- Footer: Email footers can include your branding, personalization, etc. Select from the default or available custom footers.
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Asset Links & link to:
- Click Personalize to add personalization field information. Learn more
- Click Opt-out link to add opt-out information. Learn more
- Undo & Redo are available at the bottom right. Learn more
Autosave
All your changes are autosaved in the email composer, showing the saved status at the top right: