How do I create dynamic subject lines in my email campaigns?

  • Updated

Any columns in your list can be used in your email subject lines – the field data will be filled in dynamically for each recipient. Simply type the column name, with a pair of curly brackets around it, into the subject area using personalization brackets.

A sample subject line will look like this:


We have news for {{Company}}! >> We have news for Act-On Software!


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