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subscription management

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  • Robert Kohnke Act-On Team
    Hi @Geoff Smith,


    Act-On uses true and false within the Subscription Management list.

    By default, all Subscription options are blank. Once someone clicks the opt-out link and is taken to the subscription management page, then any unchecked boxes will push as false and any checked boxes as true.

    As a side note, Act-On ONLY suppresses contacts that have a false value - it treats a blank value as a true for the purposes of suppressing based on subscription management.

    I hope this helps.

    Have a great day and Happy Marketing!

    ------------------------------
    Robert Kohnke
    Marketing Operations Strategist, Act-On Software, Inc.
    ------------------------------
    -------------------------------------------
    Original Message:
    Sent: 10-19-2018 10:48
    From: Geoff Smith
    Subject: subscription management

    Hi all,
    I just want to verify what False and True relate to in the Subscription Management List.  I'm assuming that per contact has either opted out of specific email types therefore delivering a 'False' indicator, and conversely the same for 'True' indicators.

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    Geoff Smith
    Vice President of Marketing, New York Grants
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