Thank you to those who joined us for our Power-Up: Landing Pages 101 Webinar Today!
We've complied the unanswered questions from our Power-Up Webinar Training this morning. If you asked a question during our Webinar that was not addressed due to time constraints, please review the answers below! Additionally, if you do not see your question answered, please feel free to add it as a comment below!
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Can you set up alerts for visits to specific landing pages?
Yes! You are able to set up a Website Prospector Alert (Inbound > Website Prospector Alerts) to alert any email address when a Landing Page has been accessed.
Can we get more training on the design of landing pages? Are there tutorials available?
Of course. We have several guides and videos on Landing Pages. Click here to see all of the Connect and Community resources on Landing Pages and go to Training from Connect to access the On-Demand Video Course Library in our University, where there are several videos on Landing Page design.
Can images be scaled down?
A large image will be scaled down to the width of the column it has been placed into. With that being said, best practice would be to upload the image with the correct dimensions. To edit the dimensions of your image within Act-On, you will want to navigate to the Image Library.. Here is a guide on editing an image from within the Image Library.
When a landing page holds a conversion form, we’ve noticed that there is a duplication of entries for the same contact in the Data Studio Reporting (Form Data Report) . The reporting shows a separate entry for “viewing” the form and then another entry for “the submission of the form” rather than having 1 entry per contact that shows both “viewing & submitting” the form. Can this issue be prevented? Or is it a normal result of plugging a conversion form within a landing page?
The reason this generates two lines within your Data Studio exports for both the Form view and the Form submission is because Act-On sees both of these items as separate behaviors that can be scored or segmented upon. The same goes for Email reports where opening and clicking are separate actions that are not combined.
My question is about URLs. what is the difference between the Google adwords, social media and default urls? if we do not customize, is it okay to leave the urls the way they are?
Creating multiple URLs is completely optional. If you would prefer to just share out the Default URL, you are more than welcome to do so. The benefit of creating multiple Landing Page URLs is that it allows you to track the effectiveness of different platforms you are marketing the Landing Page within. For example, if you have a URL for Emails, and a separate URL for Social Media posts, you will be able to see the breakdown of Landing Page traffic driven to your page from both Email & Social Media posts separately to see which was most effective at driving traffic to your Landing Page..
Please show where we can grab the short url:
You can create a Short URL for your Landing Page by navigating to Content > Landing Pages, and locating your Landing Page. Using the drop-down menu on the right, you can select “Get Public URLs.” Once on the Public URLs page, hover over the URL name and click “Generate Short URL.”
*This requires that you have your Bit.ly connector connected under Settings > Connectors.
Can you make a button download a personalized image/media result? For example : A PDF that displays that individuals name on it:
Unfortunately you are unable to utilize personalization within a PDF document. You are only able to use Personalization with Landing Page design and Email design.
What is the best way to add Google Tag Manager tracking to a landing page?
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