
Robert Kohnke
Posts
Votes on activity by Robert Kohnke
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Automatically Update Copyright Year
Automatically Update Copyright Year As we move into the middle of Q4 (for the typical FY) and look to the new year - one of the things that should be on the minds of marketers and web admins is the...
- 4 followers
- 3 comments
- 2 votes
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Creating a Hierarchy to your Automated Programs
Automated programs are an integral piece if not the crux of marketing 'automation' - so, we usually end up with a slew of them - which is a good thing! Except, you do not want your prospects (or ...
- 5 followers
- 4 comments
- 2 votes
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Webinar Calendar Download Links on your Confirmation Page
Have you ever wanted to include a calendar download for iCalendar, Outlook, or GoogleCalendar for your webinars? Well - here is how to do just that! First we will look at the creation of the calen...
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- 4 followers
- 0 comments
- 1 vote
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Using a variable sender in your email OR Using Personalized From
I know that I am FAR more likely to open an email from Bill, than I am from 'Marketing Team'... aren't you? When an email comes from a person rather than a generic alias, the odds it will be...
- 2 followers
- 2 comments
- 1 vote
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How to track and segment a click on a specific link in an email
It is often good enough to know that someone clicked in your email - period. However, there are circumstances where knowing that someone clicked on a specific link is really, really important...
- 2 followers
- 0 comments
- 1 vote
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Make it Personal
It should come as no surprise that personalizing your emails will increase your engagement rates. There are uncountable stats, reports, and blog posts that can lend credence to this statemen...
- 1 follower
- 0 comments
- 1 vote
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Setting a Background Image in an Email
Setting a Background Image in an Email Setting a background image for text is not a standard feature of Act-On, however, with a little custom in-line CSS, you can add your own background images! ...
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- 0 followers
- 0 comments
- 0 votes
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Subscribing New Contacts
Act-On's Subscription Management feature allows you to create Messages with a specific category and allow your prospects and customers to opt-in or -out of the specific categories seamlessly ...
- 0 followers
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- 0 votes
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Mastering Email engagement tracking and segmentation
Design, create, revise, test, segment, target, send…. Track. So many steps, so much time, and so many places to worry and stress - but not anymore! Not only does Act-On make it easy to create...
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- 0 followers
- 0 comments
- 0 votes
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Create the optimal CRM Master List!
Creating a Master List is one of the BEST best practices that you can follow. The issue that we seek to resolve today - How do you make a REAL CRM Master List that stays reliably up-to-date o...
- 4 followers
- 1 comment
- 0 votes