Tatiana Lea
Act-On Team
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Articles
Recent activity by Tatiana Lea-
Market B2B Category Account Based Marketing (ABM) Value Account Targeting Campaign Goal: Account Based Marketing (ABM) helps customer to deliver deeper, personalized engagements for spec...
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Market B2B & B2C Program Abandoned Loan Application Campaign Abandonment Nurturing Campaign Goal: To nurture applicants who have abandoned and incomplete the application process. Execu...
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Market B2B & B2C Program Increase Engagement & Deliverability Campaign Dynamic Content in Email Campaign Goal: (1) Create a personalized and customized experience by building a conte...
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Market B2B & B2C Program Compliance Campaign Double Opt-In Process Campaign Goal: A double opt-in process to improve the quality of lists, increasing deliverability of messages and lower...
