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James Matney

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Recent activity by James Matney

  • Soft Opt-in - Is it real?

    I have been tasked with researching the "soft Opt-in". Maybe I haven't been paying enough attention, but I haven't notice the idea surface on any of the regular channels that I monitor for best pra...

    • 1 follower
    • 0 comments
    • 0 votes
  • Concise whitesheet/infograpic/video on consequesnces of emailing non-subscribers

    Does anyone know of a clear simple whitesheet/infographic/video that describes the consequences of emailing non-subscribers. Is there anything out there that simply shows not just legal, but clear ...

    • 2 followers
    • 2 comments
    • 0 votes
  • Paper Form Subscribe as Double Opt-in

    We usually point everyone out our subscribe page that triggers (what I believe is) a GDPR compliant double opt-in automation. But recently, we have a number of customers that submitted a pape...

    • 0 followers
    • 0 comments
    • 0 votes
  • Enabling Web Tracking Consent Tracking Code Causes what?

    I've implemented most of the items in the GDPR Getting Started Guide. I am hesitant to initiate the instructions for 'Enabling Web Tracking Consent'. What does the new beacon tracking code tr...

    • 1 follower
    • 1 comment
    • 0 votes
  • Deliverability 101 and Double Opt-in

    In the whitesheet 'Deliverability101: Quality Data And Email Hygiene' (attached), the description used for a simple Double Opt-in is confusing. Under 'Sources of Data (All Emails Are NOT Equa...

    • 0 followers
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    • 0 votes
  • Campaign Stats Higher than expected

    We collect stats quarterly for leadership. I have been creating campaigns that include all marketing emails (not reengagement, confirmation emails, etc.) to a campaign and use the report for ...

    • 4 followers
    • 4 comments
    • 0 votes