The SEO & Social Share panel in the Landing Page Composer shows how your Landing Page will appear in search results and on social media. It also indicates whether the page is currently visible to search engines.
Quick Reference (Advanced Users) – Click to Expand
- Page Visibility: Toggle indexing on or off for search engines.
- Page Title: Required; up to 55 characters.
- Description: Optional; up to 150 characters.
- Social Share Image: Defines the image used in social previews.
- Open Graph (OG) and Twitter tags are generated automatically.
Try it like this:
Use a concise title (for example, “Download the 2025 Industry Report”) and add a short description that highlights the value of your page. Then upload a 1200×630 social share image to ensure clean previews across both Facebook and LinkedIn.
- Click Edit to adjust your SEO and social share settings.
Page Visibility
If you do not want a Landing Page to appear in search results, toggle Page visibility off. This adds the following meta tag, which tells search engines not to index or follow the page:
<META NAME="ROBOTS" CONTENT="NOINDEX, NOFOLLOW">
Landing Pages in Search Results
For a Landing Page to appear in search engines, it must first be indexed. Your website or marketing content must link to the page so web crawlers can find it after publishing.
If you use a Custom Marketing Domain , your Landing Pages will appear under your branded URL. Your web administrator can manage indexing by creating a sitemap, updating robots.txt, and using SEO tools such as Google Search Console.
Without a custom marketing domain, pages may show in results under actonsoftware.com. Act-On does not create or submit sitemaps, and crawler activity does not affect engagement reporting.
For more information, see Google’s SEO Starter Guide .
SEO & Social Share Settings
These settings control how your Landing Page appears in search engines and on social platforms.
| Property | Description | Use |
|---|---|---|
| Page title | Required. Maximum 55 characters. | META PROPERTY="og:title" META PROPERTY="twitter:title" |
| Description | Optional. Maximum 150 characters. | META PROPERTY="og:description" META NAME="description" META NAME="twitter:description" |
| Social Share Image | Upload or drag an image into the field, or choose one from the image library or account logo assets. | META PROPERTY="og:image" META NAME="twitter:image" |
For Facebook , use images at least 1200×630 pixels for the best appearance on high-resolution devices. Images should be at least 600×315 pixels to show as a large share preview. Smaller images will display as thumbnails.