New Landing Page Composer: HTML Code Landing Pages

  • Updated

What's Changing

We are introducing the ability to create HTML Code Landing Pages using the New Landing Page Composer. This update allows users to take advantage of the new composer draft & publish workflow for Landing Pages created outside of Act-On, making it easier than ever to take advantage of our full suite of marketing automation capabilities using these assets.

Key features include:

  • New Creation Flows: You can now create HTML Code Landing Pages by uploading an HTML or ZIP file, or by importing content directly from a URL, all within the new composer.
  • Modern Editing Experience: Edit your HTML with a side-by-side live preview, allowing you to see changes as you make them.
  • Draft and Publish: Utilize the existing draft and publish capabilities, providing better control over when your HTML Landing Pages go live.

Screenshot 2025-05-20 at 3.34.08 PM.png

To access this new feature:

  1. Go to Content > Landing Pages.
  2. Click the +Create landing page button.
  3. Toggle on Try our new page builder.
  4. Expand the Additional options panel.
  5. Select either Upload page code to use an HTML/ZIP file or Import from URL to use an existing webpage:

Screenshot 2025-05-20 at 3.31.26 PM.png

Learn more

When

This feature was added to the Open Beta on May 27, 2025.

Customer Impact

This update provides a more streamlined and modern interface for users who build Landing Pages using custom HTML or third-party creation tools. You will benefit from a user experience that aligns with the new Email Composer, making it easier to switch between creating emails and Landing Pages with custom HTML. For now, users will continue to be able to create Act-On Landing Pages from page code and URL using the legacy Landing Page composer.

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