When you send an email, you can choose exactly who should receive it and who should be excluded. Use the Send Details tab in the Email Composer to select your recipient lists and segments, and optionally suppress contacts you do not want to include.
Quick Reference (Advanced Users) – Click to Expand
- Open your email in the Email Composer → Send Details.
- Select Recipients: choose one or more lists, segments, or All Contacts segments.
- Select Suppress against to exclude specific lists or segments.
- Review the count of included and suppressed contacts.
- Finish the send workflow in Review & Send.
Try it like this: Select your “Primary Campaign Audience” segment as your recipient, then suppress “Active Customers” and “Internal Staff” to ensure the message only reaches prospects. Review your counts, confirm suppressions, and send with confidence.
Open the Send Details tab
- Open your message in the Email Composer.
- Click the Send Details tab.
This screen controls who will receive your message and who will be excluded.
Choose your recipients
Under Recipients, select one or more of the following:
- All Contacts segments
- Marketing Lists
- Other Lists such as signup or webinar lists
- Segments within any of those lists
You can combine multiple lists or segments. Act-On automatically removes duplicates from the final send.
Tip: If you are sending to segments created in All Contacts, choose the segment directly rather than the full audience.
Suppress contacts you don’t want to email
In addition to recipients, you can exclude contacts by choosing one or more lists or segments under Suppress against.
Common uses include:
- Suppress Active Customers when sending prospect-only campaigns
- Exclude Internal Staff from broad marketing sends
- Exclude Event registrants after a follow-up email has already been sent
If a contact appears in both a recipient list and a suppression list, they will not receive the email.
Finish your send workflow
When your audience selections are complete:
- Click Review & Send in the upper right.
- Validate your message and send a test if needed.
- Choose how and when to send the final email.