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Search Engine Optimization Audit Overview
Search engine optimization is the process of affecting the visibility of a website or a web page in a search engine's 'natural', 'un-paid,' or 'organic' search results. In general, the earlier and more frequently a site appears in the search engine results list, the more visitors it will receive from the search engine's users. As an internet marketing strategy, SEO considers how search engines ...
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SEO Guide
The goal of search engine optimization is to create a page with a specific content focus, then describe the content so accurately that search engines know exactly what your page is about. When people look for what your page is about, the search engine is more likely to return your page as a search result. Meta tags are small pieces of data that tell search engines and searchers what a page is a...
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SEO Audit Overview
Act-On’s SEO Audit feature provides marketing users with an easy way to verify that their web pages and posts are compliant with Google’s indexing guidelines. Using this feature, a report is generated that details the changes that need to be made to ensure SEO compliance. For example, users will receive recommendations about their page title, URL page name, page description, H1 headings, body c...
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