Anchor links let you guide readers directly to specific sections of a long email. They reduce scrolling, improve navigation, and make long-format content such as newsletters easier to browse.
By creating jump-to sections, you can highlight key topics and help readers quickly reach the content that interests them most.
Quick Reference (Advanced Users) – Click to Expand
-
Create an anchor: Insert an HTML block → add
<a name="anchor"></a>. -
Link to it: Highlight text → Insert link → URL =
#anchor. - Works in Title, Paragraph, and List blocks.
- Best for long, section-based emails (e.g., newsletters).
- Not supported by all email clients → test before sending.
Try it like this: Create a “Table of Contents” at the top of your newsletter, with anchor links that jump readers to each section below.
Instructions
Add an Anchor with an HTML Content Block
- Edit the email or template you want to add anchor links to (e.g., Content → Email Templates → Edit → Design).
- In the Content tab under Additional content, drag the HTML Content Block to the position where you want the anchor to be.
- Replace the placeholder HTML with your anchor text or a label for the target section.
- Add the anchor code:
<a name="anchor"></a><br />
Replace anchor with a simple, memorable name—this is what you’ll link to.
Link to an Anchor
- Select the text you want to turn into the link in a Title, Paragraph, or List block.
- Highlight the text and click the Insert Link icon.
- In the Insert Link dialog:
- Select Link Type: “URL”.
- In Url, type the anchor name prefixed by
#(e.g.,#lorem). - Select Underline Link to give it standard link styling.
- Text to display is the highlighted text.
- Enter optional hover text in the Title field.
- Set Target to “None”.
- Click OK to insert the link.
See this example to learn how anchor links can be paired with a Menu content block to create newsletter navigation.
Send a Test Email to Check the Links
- At the top right of the Email Composer, click Test email.
- Add a recipient who is allowed to receive test messages. Enter an email address or choose one via Add Test List recipients.
- Adjust Test email options if needed.
- Click Send.
- Open the test email and confirm the link jumps to the correct anchor.
Anchor links are not supported by all browsers and devices. Test your email across the clients and devices most common for your audience.