Conversion Tracking with Google Analytics

  • Updated

You can connect Act-On with Google Analytics to track your conversions and completed marketing goals.

  1. Create goals in Google Analytics and set the criteria for tracking them
  2. Once that's done, embed the Google Analytics tracking ID on the Act-On Landing Pages where your forms are hosted
  3. Lastly, set up Act-On's Google Analytics connector to link Act-On content towards the goals you've set up


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