How to Check Account Limits when Sending an Email Message

  • Updated

In the Message Composer, you can check your account limits against the contacts in your message. This will provide an approximation of whether a message you are sending falls within your monthly Active Contacts.

Click the Check Account Limits Now button to check the allotted active contacts limit in your account. You must have recipients selected before using this feature.


Act-On will notify you if you fall within or are in excess of your active contacts limit.

Estimate Only

Act-On's validation tool does have limitations with dynamic information such as opt-outs, hard bounces, soft bounces, email fatigue rules, and behavioral based segments. This tool is an estimation.

To more accurately estimate how many contacts you will send to, we recommend maintaining the records on your marketing lists so you regularly remove emails you cannot send to.

You can do this by implementing the following practices:

  • Use List Maintenance Tools including:
    • Deleting Duplicates
    • Scrubbing Email Addresses
    • Removing Bounces & Opt-Outs
    • Removing Suppressed Records
  • Request a List Cleanse service
  • If you do not wish to, or cannot, remove contacts that are not able to be sent to, consider using Segmentation to exclude invalid emails such as opt-outs, hard bounces, etc.


Limit Exceeded

If you are over your limit, you can get more detailed information.

How many ACs do I have left?

Go to Contacts > Marketing Lists and click the Active Contacts button at the top right.


You can then drill down to view the specific lists you have sent to this month and how many new ACs you have left.

If you still have questions or need to raise your limits, you may contact your Account Manager for further assistance.

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