Before you can send SMS to a Recipient, they must consent to receive messages. If you already have SMS Opt-Ins from another data source, you can load these into Act-On and get started sending SMS.
If you don’t yet have any Opt-Ins, don’t worry! We've got you covered. We'll show you how to add SMS Opt-In to a Form so you can grow your SMS audience.
Why is this necessary?
SMS is explicitly for Opt-Ins only. Act-On only sends SMS messages to numbers that appear on your Opt-In list. Making sure you have the right Opt-Ins is critical for you to avoid problems such as lawsuits and regulatory fines.
Ways to Build your SMS Opt-In List
Form Submissions
There are two ways to use a form to gather SMS Opt-Ins, each with its own benefits.
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Add Act-On's SMS Opt-In Section to your form Form design: Use our drag-and-drop section that you can customize. Not available for classic forms. Opt-Ins: This section automatically adds recipients to your SMS Opt-In List. |
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Create a custom SMS Opt-In form Form design: Create your own form to collect SMS Phone numbers and opt-ins. Opt-Ins: Select your Form Submission list and map it to SMS Opt-Ins. (If your account does not currently have SMS Credits, you can collect Opt-Ins now and map the list when you purchase SMS.) |
External Data Source
If you are transferring your SMS marketing from another provider and you have an existing data source of SMS Opt-Ins, you can upload this data to Act-On as a Marketing List and configure it as an SMS Opt-In source.
For full instructions: Add SMS Opt-Ins from a Marketing List or External Data Source