What's Changing
Act-On has updated our SugarCRM integration to enable syncing of the "Invalid Email" field (for both Marketing lists & Act-On Contacts).
In SugarCRM, a flag next to the Email Address field can indicate if that email is invalid:
To sync this field:
- Add the field to your All Contacts list in Settings > Data Management or to your Marketing list.
- Map the field to the "invalid email" field in SugarCRM & be sure to allow Act-On to push this field.
- The email field must also be allowed to push.
- Create a segment of contacts with invalid emails:
- Use a List Maintenance program to populate the Act-On invalid email field to "true" for contacts in this segment.
- Schedule the program to run periodically (once per week or day as desired):
When
This update was released on May 30, 2024.
Customer Impact
Customers who wish to keep invalid email addresses (hard bounces) synced with SugarCRM can now do so.