Adding a Classic Form Link to an Email - Legacy Composer

  • Updated

You can include a link to an Act-On Classic Form in your email as a call to action. You can add these links using a Webinar Form Link block or a Rich Text block, and you may also enable pre-filled fields for known visitors.

Quick Reference (Advanced Users) - Click to Expand
  • Use a Webinar Form Link block to add a button-style link to a Classic Form.
  • Use a Rich Text block to turn any text or image into a Classic Form link.
  • Optional: Enable Pre-fill / Show Prefilled so known visitors see their information populated automatically.
  • You can only link directly to Classic Forms. To share new Act-On Forms, embed the form in a Landing Page and link to that page.
Try it like this: Add a Form Link block, choose a Classic Form, customise the label text, and enable pre-fill. This creates a clear call-to-action button that takes contacts directly to a pre-populated form.
This feature only applies to Classic Forms used in emails created in the Legacy Email Composer. To share current Act-On Forms in any email design, embed the form in a Landing Page and link to that page.

Add a Form Link Using a Webinar Form Link Block

  1. Open your email design.
  2. In the Design tab, add a Webinar Form Link block.

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  1. In the Form Link dialog:
    • Click Select to choose the Classic Form you want to link to.
    • Optionally add button Label Text. If left blank, the form’s name will be displayed.
    • Optionally choose a Label Graphic from your Image Library.
    • Optionally enable Show Prefilled. Act-On will populate available fields for known visitors.
  2. Click OK and then Save your design.

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Add a Classic Form Link in a Rich Text Block

  1. Open your email and in the Design tab, select or add a Rich Text block.
  2. Click to edit the block. Highlight the text or image you want to use as the link.
  3. From the toolbar, click Insert Form Link.
  4. In the Form Link dialog, choose the Classic Form and click Select.
  5. Optionally enable Pre-fill. Act-On will populate available fields for known visitors.
  6. Click Insert.
  7. In the Rich Text editor, click Save.
  8. Save your email design.

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