If a contact accidentally unsubscribes, you can remove them from the Opt-Out list to resubscribe them.
Instructions
- Go to Lists > Other Lists > Bounces & Opt-Outs.
- Click and open your Opt-Out list.
- Search for the appropriate email address.
- Click the Remove Opt-out button to the left of the email address.
Be careful! Please pay attention to pertinent privacy and compliance regulations when removing opt-outs. We encourage you to get written confirmation from your customers before opting them back in.