Promoting Your Webinars

There are several ways you can promote your webinar:

• Invitation Message – Send an invitation message to encourage your contacts to register
• Last Chance Message – Send a reminder message to contacts who haven't yet registered
• External Promotion Links – Post signup links on your websites, social media, etc. that can be tracked within Act-On
• Reminder Message – Send a reminder to registrants as your webinar date approaches
• Follow-up Message – Send a message after the event segmented by behavior (attended, did not attend, etc.)

All of these message types can be created quickly and easily in Act-On's Webinar Dashboard:

1. Navigate to Automation > Webinars
2. Click on an event from the Upcoming Webinars section
3. Click the button to create your desired message.