Including SMS in your Automated Journeys is a great way to make use of SMS in your marketing efforts.
Add a Send SMS step with the Automated Journey Builder
Inside the Automated Journey Builder “Add New Step” option, you will find the Send SMS step.
Upon clicking the Send SMS Step, you will be taken to a small version of the SMS composer.
Use the Message composer to compose the SMS message:
- Click on the Preview Icon to preview the SMS in a Phone model
- Click on Insert Short Link Icon to insert a short link (more info)
- Click on the Personalization Icon to use a personalized field (more info)
- Click on the Add Opt-out Text Icon to automatically insert “Txt STOP to OptOut” to the message
Note: Messages will only be send in the hours established in Settings > Allowed SMS Hours and if they fall under the max set in Settings > Fatigue Rules
View a Send SMS step in the Automated Program builder
The Send SMS step is available as View Only in the Automated Program builder. To add it to your program, you must use the Automated Journey Builder.
Once you have added a Send SMS step to your program, you can open and view it while using the Automated Program builder: